Waitrose has been described by The Telegraph and The Guardian as having an "upmarket" reputation. The company has a royal warrant to supply groceries, wine, and spirits to Queen Elizabeth II and, as of 1 January 2011, to Prince Charles.
Mealz Club is proud to offer its members fantastic discounts on Waitrose online shopping.
Waitrose is also the UK’s leading supermarket that takes sustainability seriously. All its employees are also the owners, making them more responsible and creative in a way they approach the business. They constantly assess their livestock supply chain to ensure adherence to the highest sustainability practices. This ranges from soil and water quality, animal welfare, biodiversity and social issues. They are committed to their ethos of continual improvement across all aspects of sustainability.
Waitrose partners with fisheries that source their fish sustainably. “If it can’t be, we won’t sell it” says the supermarket on their website. Waitrose sells a wide range of organic and free-range meat products and eggs. Waitrose and Partners Foundation supports projects that help improve the lives of people who grow, pick and package it.
The supermarket is very conscious around issues of waste.They have a program that tackles food and plastic waste answering to the growing concerns of their customers. They are partners with FareShare, a charity dedicated to fighting hunger and food waste. Also, any surplus food is given to Company Shop Group, the distributor of surplus food at UK’s supermarkets. 2 million meals were donated through FareShare since March 2017. “Forgotten cuts” and “A Little Less than Perfect” range of products directly addresses the issue of waste. Waitrose is committed to buy whole carcasses from their farmers and create cuts that utilises the meat of the animals from note to toes. Selling those unusual (but not less delicious) cuts like pigs’ cheeks, livers and beef short ribs, the supermarket shows its commitment to sustainability. Creatively, some of the packaging is also made using farmer’s fruit and vegetables by-products.
Waitrose also support sustainable use of paper and timber, wherever they can to use recycled and sustainably grown timber. Equally, they are committed to use cotton products that are grown sustainably and use recycled or reclaimed cotton where possible.
Last but not least, Waitrose supports the bees! Their FarmAssessment program requires farmers to have monitor and develop bee/pollinator activity. Waitrose supports reviews into use of neonicotinoids pesticides and their subsequent phasing out worldwide.
It is simply a better of way of doing the supermarket business!
- Their commitment to sourcing their products from sustainable farms and fisheries.
- Their efforts to tackle food and plastic waste.
- We love their organic, free-range and Fairtrade fresh produce.
- Their Cooks’ Ingredients range is exciting and taps into cuisines around the world.
- We love their “A Little Less than Perfect” and “Forgotten Cuts’ ranges of products.
- We are inspired by their Beautifully Simple recipes.